Communication plan

Presentation

The different stages of a communication strategy, applicable to the field of public communication, will be studied from an operational perspective.

In brief

Year Fourth year

Teaching languageFrench

Teaching term Six-monthly

ECTS credits 3.0

Number of hours 12.0

Teaching activityLecture course

ValidationFinal written examination

Mandatory teaching

Contact(s)

Responsible(s)

Educational manager :
Rigaud Didier [+]